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Lots of clients need SEO articles - so this is something worth learning.

The tricky balance with SEO writing is making it pleasing to the reader as well as the search engine. It takes some practice, but it's a great skill to have.

The key to writing persuasive keyword copy is to find that
happy medium between pleasing the search engines and pleasing
your readers. There are some basic rules of thumb that you can
stick to as you attempt to accomplish this goal. In fact
writing search engine and people friendly copy is as easy as
chatting to a good friend.

First of all don't cram your copy with keywords. Only use about
three different keywords or keyword phrases per page. Keyword
phrases are more effective than single words as people tend to
type phrases, not single words into search engine boxes.

Don't write less than 250 words in any one section of your
website. It is possible for a search engine optimized article
to be too short. Although when it comes to copy for search
engine optimization it is important to be as concise and to the
point as possible.

Try to write in grade six level conversational language. Don't
try to impress search engines or readers with your lofty
knowledge of rare vocabulary. If you are writing these
yourself, then try writing the way you talk and then
incorporating the keywords into the copy after you have chatted
to your readers on paper.

You know you are writing good SEO copy if no sentence looks
like it was constructed to especially accommodate the keyword.
You can tell these types of sentences because nobody can
understand them. Even if the search engine spiders find them
friendly, difficult to read content is only going to have your
visitor moving on to another site (possibly your competitor's)
after they decide that your writing doesn't make any sense at
all. Writing in a natural but informed tone that is not too
structured or crammed with keywords is the best approach to
creating excellent SEO copy.

About The Author: Chris Angus is a SEO and website promoter, he
can be contacted at sales(at)brilliantseo.com
http://www.chooseinsurance.co.uk
http://www.mobility-direct.co.uk
http://www.crcwritingservices.com

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