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How to Work with Writing
Partners
Increased capacity helps you grow your writing
business
We've been talking a lot lately about how to grow your writing
business by building a writing team. The whole idea behind
having a team is increasing your business’ capacity.
One thing I hear a lot from writers is that they're really
surprised how quickly their fears move from wondering whether
they'll ever
find writing gigs to wondering how on earth they’ll find
the time to get it all done.
“I am turning away work because I just don't have any more room
on my plate,” they say.
In the famously frustrating words of Brian
Klemmer:
So, get a bigger
plate.
One way to get that bigger plate is to build a team. The last
several editions of this newsletter have discussed some why you
should consider building a team, who you'd want on your
team, and where to find people you
can
make money writing with as a team.
Now we’re going to take a look at how to work with the writers
on your team. There are a few areas we need to address.
Taxes Unless you want to get into a
bookkeeping nightmare, I recommend working with your writers as
independent contractors. Pretty much any accountant will agree
that getting into payroll, and all the regulations and rules
and taxes involved in that is much more of a headache than it
would be worth. Independent contractors are responsible for
their own taxes, insurance, and everything else. All you need
to do is keep track of how much you paid them. At the beginning
of next year, you'll furnish any writers you paid $600 or more
with a 1099. In order to do this, you need to have all of your
writers complete a form W9, which they can download from
www.IRS.gov.
Payment For most of the writers I work
with, we handle invoicing and payment through PayPal.com.
PayPal makes it really easy to pay them, and I can quickly
download reports for my accountant. You'll need to establish in
advance whether or your writers want to accept credit cards
through PayPal because there is a fee for credit card
payments.
The other way might want to work with payment is to use
Guru.com. If the writers are registered on Guru, they benefit
every time you pay them through that site. Yes, Guru does take
a small bite out of the payment, but many writers consider that
worthwhile because it continues to build their ranking.
Deadlines One of the fears writers have
about working with a team is that they're going to end up
pulling an all-nighter because the other writer didn't submit
work on time. This can happen. But it can also be prevented
fairly easily.
Especially when you're just starting to work with a team, you
want to build in some extra time. Figure out how much time it
would take you, if you worked like a crazy person, to finish
the project if everything else went to pot. That is the very
latest deadline you want to give to your writing partner.
It's also a really good idea to start off small. I made this
mistake early on. I worked with a writing partner on a
full-length book. She blew the job. I had to rewrite all of it,
and it was not fun. Thankfully, I learned my lesson the first
time. Now when I'm working with a new writer, we'll start off
with one article at a time.
The important thing to remember is that you’re client really
does not care what happened - they want on-time delivery. You
are ultimately responsible for meeting the deadline.
Plagiarism & Stinkiness Another big
fear is that a writing partner will plagiarize or otherwise
stink up a project, and leave you with a big mess on your
hands.
This can happen.
Again, because you are ultimately responsible for the quality
of the work you turn into your client, you need to plan ahead.
Make it very clear at the outset that plagiarism will not be
tolerated. Also make sure you request and review your writing
partners’ work samples. I've seen some samples that were so bad
I knew it would never work. Better to know that at the
beginning.
It's always a good idea to run your writing partners’ work
through Copyscape.com. There might not be anything more
embarrassing than turning in work to client having them report
back to you that it failed Copyscape. For five cents a search,
you can protect your business and your reputation.
These are the biggest hurdles most writers face in building a
writing team. They may be enough to keep you just writing on
your own, and that's fine if that's what you want. It really
all depends on your long-term vision for your business. If
you're content to write for a little bit of extra income, you
can absolutely do that on your own. If you have writing skills
that are in high demand, especially for corporate clients, you
can probably meet your writing income goals on your own without
working all the time.
But those are not your only two options. If you build a team,
your earnings potential is virtually unlimited - even if you’re
not Bob Bly!
And you can still have a life, too.
by Sue LaPointe - December 12, 2008
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