Sue
LaPointe, 11/21/2008
Build a team, and you can take your foot off
the brake
We've been talking lately about how to speed up
your writing business. One reason people move
slowly toward their goals is the fear of being
out of control.
It doesn't take long once your writing
business gets into full gear that you make a
startling shift. You go from wondering how
you'll ever land a writing gig to wondering how
you’ll ever get all of those gigs done. (That
is, if you've learned a good system to
get paid to write - wink, wink!)
If you're like me, it doesn't take much more
than one all-nighter to realize how bad it is
to have too much work because the business got
out of control. The next logical step when you
feel like you’re going too fast is to slam on
the brakes.
But you can prevent that resulting and
inevitable standstill by preparing ahead of
time. If you know you have a team of writers
who can help you provide excellent service to
your writing clients, you can move forward with
a lot more confidence because you know you can
get the job done. On time.
Last time we looked at designing your writing
team. There are millions of people on the
planet who can write, but not everyone is going
to be a good match for your team. As you get
started, you really only need one or two
writers that you can trust to help you get the
job done. Eventually you might decide to
expand, which greatly increases your business's
capacity.
So now that you know what you're looking for in
a writer, the next step is to know where to
look.
The good thing is that writers are constantly
looking for work. So it's not like you have to
pay a pilot to write your message in the sky,
all you have to do is go where writers go.
Chances are you'll find writers the same places
you go looking for work.
Here's a list of places I have found great
writers – some not so great ones, too, but all
it takes is a few gems to build a powerful
team.
- Guru.com
- Elance.com
- WAHM.com (go to the Moms Who Write board)
- Craigslist.org
- Backpage.com
- Kijiji.com
- Local networking events
A couple of tips on looking for writers for
your team:
Be specific.
Now is your chance to explain exactly the
qualifications and characteristics of your
ideal writing partner. Do you want someone who
submits work that’s already been edited within
an inch of its life? Is timeliness important?
What about originality? Will your writing
partner receive credit, or will it be a
ghostwriting gig? Will your partner have
contact with your client? Does your accountant
prefer for you to work with somebody in the US?
Do you want to be able to pay by PayPal, or
some other way?
Lay your cards on the table. You want to start
this writing partnership with good
communication. The best way to do that is to be
very explicit in your expectations.
Think long-term.
Don't focus on one particular project, but
rather on finding a writer you can work with
long-term. It's also best to go looking before
you actually need somebody. You're a lot more
likely to stick to your standards if you're not
in panic mode with a deadline looming. It takes
time to interview a writing partner and to
review writing samples.
Even if you don't have work for your writing
partner right away, it's bound to happen sooner
or later. If your team is in place, it's like
you're creating space for additional work to
flow into your business.
Once you find a couple of writing partners,
you'll be ready to go. Next time we'll talk
about how to work with your
partners.
|
|